How to market a new product to the new generation of first time leaders?

  • Deconstructing success: a new use case or step with clients or achievement in the organisation, that went really well
  • Best practice & wisdom seeking: with a topic to collect best practices, methods and tools that have worked for others within this theme
  • Shopping for ideas: a challenging project to gather peer ideas to figure out how to move forward best

--

--

--

Be-novative is a Design Thinking and Innovation platform that helps organizations build breakthroughs collaboratively. http://be-novative.com @benovative

Love podcasts or audiobooks? Learn on the go with our new app.

Recommended from Medium

What Happens When Brands Take a Stand?

Find and Feed the Mobilizers

The decision making group in B2B buying comprises 5.4 buyers (CEB)

AI-Powered Copywriting with TextWizard

My First week Internship experience with innoMind- First stepping stone to my career

The Best Way to Create Digital Products That Actually Sell

The Authenticity Illusion

Fender Social Media Analysis

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store
Be-novative

Be-novative

Be-novative is a Design Thinking and Innovation platform that helps organizations build breakthroughs collaboratively. http://be-novative.com @benovative

More from Medium

Great Leadership is Building an Interdependent Team

Moneyball — as seen by an enthusiastic Agilist

TEDx or better off TED? What’s the (real) difference?

Following the Pied Piper of Digital Transformation???